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ABOUT 38

Welcome to 38, a concept born out of life's profound moments and the resilience that emerges from them.


At the age of 38, I encountered a year that reshaped my existence, a year that was marked by loss, the discovery of new inspiration and the pivotal embrace of self-love. It was within these experiences the vision for 38 the BRAND was born, a space where authenticity intertwine with products to empower and inspire.


My products are not just accessories, instead, I like to think of them as vessels that carry narratives, and personal triumphs. I believe in the impact of allowing your accessories
to communicate these feelings, guiding us through life’s everyday moments.


My Goal is to not only provide quality products but that they embody the spirit of transformation and growth, and that they evoke the embrace of personal evolution.


I invite you to let 38 serve as a companion on your journey towards self discovery. Together, let's celebrate the power of being authentic and find strength in our shared human experiences.


38 IS A BRAND, 38 IS ME, 38 IS YOU #TELLYOURSTORY

Founder: Crystal Ali

Crystal Ali. Owner of 38

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© 2024 by 38 the Brand. Website designed by Bagatelle & Lloyd Marketing

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